Frisian comes as the result of a more than ten-year collaboration between Selecta and Ekro. The brand guarantees the protection of animal welfare, along with the quality of the meat, the offal cuts and the trimming (cleaning) of the same.

Frisian is a clear point of reference when it comes to the Friesian breed and the macro-region of Frisia (located between Holland, Denmark and a fraction of northern Germany), as the historical cradle of calf-breeding and still one of the world’s leading producers to this day.

Since 1952, Ekro has been a guarantee of quality, overseeing the entire production cycle whilst ensuring animal welfare, feed safety and environmental sustainability.

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